insert VSL
Your, or your brand name
↓
What do I mean by that?
If you're here, you probably have good ads placement, social media marketing, a strong brand, and definitely a lot of website visitors
But stuff isn't working out, so how can you be on the right track?
What you're missing right now is conversion
Yes, the first step is to focus on generating leads
You've done that already, you've overachieved on that actually
Now it's time to level up
You can have a million website visitors but those don't translate to sales
OR
You can have 100 website visitors and have 4 of them pay you $2500/month
That's a lawyer's salary right there.
Now imagine that number with how many website visitors you get right now
You're on the right track
There are thousands of videos on how to go viral, get leads, get attention
You already know how to do that. Quality videos, consistency, trial and error etc.
There are also thousands of videos on how to sell
Sales courses, how to use human psychology to get people to buy on the spot etc.
Everyone talks about marketing and sales since virality and attention are fun
But what's actually costing you the profit?
Conversion
People assume you just need good copywriting to convert potential leads to buying customers, but studies have shown that only 3% of people actually read through your website?
Copywriting alone doesn't cut it anymore. You need it in the right format - a VSL
Ads, sales reps, marketing campaigns etc. cost money per view, stacking up costs quickly
With a VSL? You pay for it once, and it works for years
This makes VSLs an unusually high leverage tool to use in a funnel
That's why we've devoted ourselves to making VSLs that convert website visitors to profitable clients like a machine
Why am I saying this?
It's the doorway that separates your current reality from your dream (future) reality
Set a goal. Here's how we'll get there
Part 1 - The Research
To make our VSLs the most attention-grabbing and persuasive stories possible, we research:
Your niche
Your competitors
Your website visitors
Your past customers
Similar VSLs
ex cetera
This gives us all the information we need to pinpoint down your leads
Then we design a VSL around that to convert them into a recurring customer
Part 2 - The Script
After pinpointing down the viewer, we
write the script around them
We use relatable characters and real success stories to keep the VSL engaging
Just like a movie script, our VSLs immerse the viewer into the testimonials
The success stories feel like their own success
Then, once they snap out of the story, they want to get that sense of success again
How? By becoming your customer
Part 3 - The Editing
Unlike a movie however, your VSL isn't a storytelling device
Your VSL is a conversion device
So professional editing and effects are needed to be as attention-grabbing as possible
Along with colour correction, SFX and VFX, you get infinite free revisions so that it also matches your taste and your branding
After that, your VSL is complete, and you have a fully optimal conversion device
People who want more followers
People who want to double their revenue in weeks
People who are selling low-ticket items (e.g. dropshipping, cheap courses, etc.)
People who do not plan on having a website
People who do not have consistent website visitors (~300-500/month min.)
People who don't understand that living your dream life will take time and sacrifice
Who we don't Want
People who have a website (or are planning to build one)
People who are willing to cooperate
People selling high-ticket digital items/services (e.g. mentorship programs, high-end courses, SaaS, etc.)
People who are willing to understand the process
People who are willing to be patient for their dream lives
Who we do want:
The Video Sales Letter
We want you if you:
Get consistent sales
Want higher conversion rates
Want a VSL for the long-term
Have a funnel that converts, but isn't at 100%
Have a core branding around your business
Want to be different
Want recurring customers
You should expect:
A complete and polished VSL, delivered in 2-3 weeks
Boost in clients and/or profits
Your money back if the target isn't met (see Win-win guarantee below)
Free revisions until 30 days after launching the VSL
Every part of the process explained for your information
Your side of the deal:
Getting on calls and giving your opinion on drafts. Nothing else
A small down payment with the rest paid ONLY after the VSL produces results
If we miss the target, you get your down payment back
Agree on a focused, specific, solid goal that's achievable
Review and sign a legal contract to start the project
For Founding Clients
$300-500 USD
*Includes "Win-win" guarantee (see below)
What's the application form for?
We only take clients by application for this deal
Fill out the application to the right
If you're eligible, you'll get an email from us within 72 hours
If you:
Don't have consistent sales yet
Don't have a converting funnel yet
Don't have the budget for a high-end VSL
Don't worry. We have a perfect solution for you
This VSL focuses on getting the most conversion out of the least cost possible
Perfect for founding clients who have just started their entreprenurial journey
Expect a straight-to-the-point VSL with no fluff, basic VFX and quality editing to let the script shine through despite the lower cost
The guarantee isn't just a money-back guarantee, it's designed to make you win... no matter what
It works like this
We agree on a certain goal ($x/month, $y revenue, z% conversion)
You put a deposit for 10% of the price of the VSL or the production cost only (whichever is higher)
We deliver the VSL with infinite revisions before launch
(you do not need to pay for any unexpected costs during the production of the VSL)We update the VSL until we hit the aforementioned goal. If the goal isn't hit within 90 days (or another agreed-upon time limit), you get your deposit back and you lose nothing
You pay for the rest of the VSL
(Unexpected costs will be paid here)
We will not stop revising the VSL until we hit the goal
And before we meet that goal, you pay the absolute minimum to make sure your marketing budget doesn't get wasted
Everything will be on a legally binding contract to make sure that we're both on the same page and no disagreements slow down the production of the VSL
How we guarantee your success
The "Win-win" guarantee
What is a VSL?
A VSL is a video typically on a sales page with a primary focus on converting potential buyers or interested leads into paying customers with the use of storytelling and scriptwriting to persuade.
How long does it take to deliver?
It will take around:
First script draft: Under 1 week
First video draft: 2-3 weeks
Every revision thereafter: 3-4 days (depending on the magnitude of revision)
Keep in mind that these are approximates and don't assume any major revisions mid-way through
What do I need to provide?
Some basic information about your business, your branding, what you want to come off as, and feedback on the drafts and revisions to make sure you like it. That's it
How is the goal set?
The goal is set when both sides agree to a specific number before signing the contract. No vague wording. Straight, factual, numbers.
Everything will be spelt out in the contract
Are the free revisions really infinite?
Yes. Script rewrites, editing choices, pacing, etc. are all covered. If you want more details of what constitutes a free revision, feel free to contact us
Do I need to be on camera?
No you do not. For every tier, we offer options that don't show a human face or that show an actor's face instead of your own
If you wish your face to be completely private, we can easily accommodate that
What if I don't know what tier to choose?
You should book a free call and we'll figure that out for you.
Tell us your dilemma and we'll work with you
What happens on the free call?
It's a 20-30 minute call where I start off by reviewing your funnel. Then I'll ask you a few questions about your offer, your vision for the business and what your current problems are
If you're unsure about a VSL, book a call anyways. We're here to optimise your business, not to sell you a product that you don't want
How are my payments protected?
Everything we do will go through legal contracts. We will only accept payments after we've come to an agreement and both sides have made a legal agreement
What results can I expect to get?
It varies widely depending on your brand, your offer, the number of website visitors, etc.
Typically, an increase of 10-15% in conversion from website visitors to sales calls is what we see most often
After that, a 15-20% increase in revenue/clients
But if you want a personalized estimate, book a free call
Free audit? Free revisions? 10% down payment? This sounds too good to be true.
We're confident in our abilites to help you grow
Our job is to help your business grow and succeed
This model makes sure that we only get paid once we've done our job and earned your trust
We're here for the long-term. We'd love to grow with you